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The Dream of Becky Mullins and Michael Byrne - FEP

 We Are FEP, a creative production company with a strong PR division, was formed by Becky Mullins and Michael Byrne, in 2018. Becky who has a long career in the fashion industry and Michael who is from a technical background offer a 360 approach to emerging designers, with everything in House.

They work with Emerging designers on branding sales and marketing mentoring and guiding them to develop and grow their brands into successful businesses this includes offering shoot production creating content to build the brand including look books, ecommerce and campaigns, representing creatives in house such as photographers, videographers, stylists, hair and makeup artists as well as models or casting for the right models if they do not have them. Creative Director Becky Mullins, a shoot producer and art director works with the team to put the whole concept together, assisted by their strong team. Representing creatives such as hair, makeup, stylists as well as fashion stylists and fashion photographers.

We Are FEP PR division is strong in representing emerging brands and working for the brands to achieve global exposure with PR, and sales placing brands in the UK and internationally.
 
As well as shoot production We Are FEP produce events for brands including press launches, pop ups and fashion shows and presentations, where Technical Director Michael Byrne oversees all lighting sound and set build requirements working with some of the best teams in the uk. Representing performers to make events unique such as Bow Balearic beat a trio of DJ and two electronic violinists and j'adore La Vie a fashion cabaret couture act who have worked for Fenty Beauty, Harrods and walked in the final Jean Paul Gaultier Paris fashion show. We Are FEP recently launched their celebrity and influencer division representing Denise Van Outen and Real housewives of cheshire star Ester Dee for event bookings, personal appearances, and brand influencing alongside fashion and beauty influencers with plans to develop this division.
 
With the Covid pandemic and events stopping Becky and Michael were quick to adapt at the start of Lock down partnering with some of the best uk av technical production experts to form a strong digital division and creating a white label platform which can be branded as each client wishes for digital streaming offering either live streaming or pre recorded streaming and facilities to offer pay per view and pay on demand services for clients if they desire with full marketing offered to support the platform, and even can offer a  ecommerce site attached to the streaming, to sell alongside the streaming viewing, as well as a Commercial division offering sponsorship procurement, placements globally and assistance in digital marketing and sales and marketing.
 
We Are FEP recently partnered with Emerging Talents Milan, a high end independent agency with a platform offering a runway show, presentation and showroom  in Milan but also offering a place where industry professionals - journalists, stylists, buyers, bloggers can all meet in person with the designers and their team to grow their business. Emerging talent Milan offers seminars, and master classes  as well as target oriented world class events. As partners with the same visions and values as We Are FEP working closely together as a strong collaboration to support  emerging designers globally. Contact We Are FEP for part sponsored spaces.
 
Based in London, but partnered in Milan and Dubai with plans next year to launch their New York division We Are FEP offer clients a full creative production service and guide and mentor emerging brands to become successful businesses.

About The Author
Hannah Fenelon is an London based freelance Journalist and she is very passionate towards Fashion trends around the World.
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